Powerful Paid Advertising Approaches for the Saudi Market
Maggie Hillary edited this page 1 week ago

For a cosmetics brand targeting younger Saudi females, we moved 60% of their traditional advertising investment to ephemeral platforms, producing a two hundred seventeen percent increase in sales performance.

Using extensive testing for a food delivery customer, we found that advertisements shown between evening hours significantly exceeded those shown during standard peak hours, achieving 163% greater sales.

Successful methods included:

  • Sector analyses with regionally-focused information
  • Management discussions with prominent Saudi professionals
  • Success stories from regional initiatives
  • Virtual events exploring Saudi-specific concerns

The other day, I was having coffee with Abdullah (who runs a growing e-commerce business) when he told me he couldn't tell the distinction between the pitches he'd received from three different SEO companies. They all guaranteed "#1 rankings" with comparable rates.

  1. Transparent reporting systems - My biggest annoyance with my previous agency was the smoke and mirrors around results. Now we get weekly reports that actually make sense, showing exactly what's performing and what isn't.

Last month, a clothing brand consulted me after spending over 150,000 SAR on social media advertising with minimal results. After restructuring their strategy, we achieved a 631% increase in return on ad spend.

Company C

  • Monthly Fee: Just over 4,000 SAR
  • Advantages: Budget-friendly